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Using Tech for Book Marketing

Kate Gingold from Sprocket WebsitesKate has been building websites with her husband Don since 1996 for all sorts of clients, including authors.

Kate regularly writes about online marketing for Sprocket Websites and provides tips and techniques for entrepreneurs and small-business owners. Since being an author today is not really different from being an entrepreneur with a small business, most of those tips are just as useful to authors.

Kate is an author herself. She writes books on local history, including the award-winning "Ruth by Lake and Prairie," a fictionalized account of the true story of Great Lake pioneering to the shores of Chicago and beyond to found Naperville, Illinois. 

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Ruth By Lake and Prairie

Author Tips and Tales

Kate Gingold Host
/ Categories: Brief History

Naperville Parks - The Wil-O-Ways

Two parks bear the name “Wil-O-Way,” with one distinguished as “Wil-O-Way Commons.” Both are also situated on Jefferson Avenue within the Wil-O-Way subdivision.

As you might imagine, the parks are named for the subdivision — and the subdivision is named for the dairy farm on which the subdivision was built.

George and Dorothy Polivka raised Guernsey cows, starting the Wil-O-Way Farm Dairy in the late 1930s. In 1945, the Polivkas purchased Oakhurst, a gracious home built in 1847 that adjoined their farm. They changed the name of the house to Wil-O-Way.

Naperville’s first big building boom arrived in the 1960s and the Polivka family rolled with the times. Their farmland became the Wil-O-Way subdivision and son James Polivka opened Wil-O-Way Manor restaurant in the family home. Today, the house is known as Meson Sabika.

The Wil-O-Way subdivision was built in several phases, starting in 1967, and is situated on either side of Jefferson Avenue and River Road, about a mile west of downtown Naperville.

Rumor has it that the land on which Wil-O-Way Park sits was reserved as a possible elementary school site, anticipating continued population growth.

Today, the park features a children’s playground, basketball nets and a baseball diamond.

Wil-O-Way Commons Park runs along the DuPage River. There is a children’s playground at this location as well.

In 2011, there was a groundbreaking ceremony for the West Branch Riverway Trail that runs through Wil-O-Way Commons.

The Riverway Trail starts across Jefferson Avenue where the Riverwalk ends and continues under Ogden Avenue to connect up with McDowell Grove Forest Preserve. The
Riverway Trail is maintained as a cooperative effort between the Forest Preserve District of DuPage County, the City of Naperville and the Naperville Park District.

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Authors Need Websites!

Do you need to get a domain name for your book or name?

Want a website to promote your books?

Get started now without blowing the budget at the SprocketStore.

Full disclosure:  Writing for Sprocket Websites is my day job, so if you have questions about digital marketing, I'm happy to help!

 

Marketing Author Interview

Following a presentation for In Print Professional Writers Group, Kate's husband (and publisher!) Don was interviewed by author Louise Brass for WBOM Radio. During the conversation, Don shared many of the marketing tips from his presentation. You can listen to it online here.

The Sprocket Report

The Sprocket Report is published every other week with Internet marketing tips, tools and techniques. The archive features articles from 2011 up to the present. You are welcome to read how business owners are using technology to market themselves and apply those tips to your author business.


 

 

Get a Book Siging Checklist and our Sprocket Report

Kate will be happy to send you her brief Book Signing Checklist. Treat your book promotion like a business - because it is!

AND, since much of your efforts will be online, she'll also enroll you in her Sprocket Report, an email newsletter sent every other Tuesday, that includes 2 Internet Marketing tips and a post from a guest blogger on related business.

No worries! She won't use your email address for anything else, and you can unsubscribe from the newsletter anytime, but the checklist is yours to keep.

Any questions of Kate? Leave them in the message field and she'll get back to you ASAP.

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