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Using Tech for Book Marketing

Kate Gingold from Sprocket WebsitesKate has been building websites with her husband Don since 1996 for all sorts of clients, including authors.

Kate regularly writes about online marketing for Sprocket Websites and provides tips and techniques for entrepreneurs and small-business owners. Since being an author today is not really different from being an entrepreneur with a small business, most of those tips are just as useful to authors.

Kate is an author herself. She writes books on local history, including the award-winning "Ruth by Lake and Prairie," a fictionalized account of the true story of Great Lake pioneering to the shores of Chicago and beyond to found Naperville, Illinois. 

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Author Tips and Tales

Kate Gingold Host
/ Categories: Brief History

Naperville and Mr. Lincoln



On Monday, President’s Day, the Naper Settlement tweeted about the “urban legend” of Abraham Lincoln speaking from the roof of the Pre-Emption House. The story is an old favorite, but sadly, it may not be true.


If you have been to the “Brushstrokes of the Past” exhibit at the Settlement, you have seen the event as depicted by artist Les Schrader. This oral history tale has been repeated for generations, but no corroborating evidence has ever been discovered.

In 1858, Lincoln ran for Senate against Stephen Douglas. Naperville strongly supported Douglas and his party. In fate, Joe Naper’s nephew, R.N. Murray, was a close friend of Douglas’s. Chances are slim that Lincoln would have bothered to make a campaign stop in opposition territory.

But Lincoln did work with Joseph Naper when both were elected to the Illinois General Assembly in 1836, so certainly Lincoln knew about Naperville.

Both Lincoln and Naper started their terms of office with specific agendas:  Lincoln wanted the state capitol moved from Vandalia to Springfield and Naper wanted to create DuPage County separate from Cook. In order to get the votes they each needed, there’s some evidence that they men did a little “log-rolling.” Just as neighbors help each other roll logs to build each other’s cabins, the statesmen helped each other build support for the vote.

Lincoln also may have been in Aurora. It’s definite that he was a circuit court lawyer in this area and he was hired by Charles Hoyt, an Aurora businessman, to defend a millworks patent lawsuit. They wrote to each other and another oral history says that he visited Hoyt’s store in the 1850’s.

Ten-year-old Isabelle Landry recalled being sent to the store by her mother where she met a tall man with a tall hat visiting with Judge Pinney. Hoyt asked her to sing a French song for the stranger who bought her a pennyworth of candy as a reward. Not to be outdone, the Judge bought her another pennyworth, a memorable event that she enjoyed talking about for the next 76 years!

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Full disclosure:  Writing for Sprocket Websites is my day job, so if you have questions about digital marketing, I'm happy to help!

 

Marketing Author Interview

Following a presentation for In Print Professional Writers Group, Kate's husband (and publisher!) Don was interviewed by author Louise Brass for WBOM Radio. During the conversation, Don shared many of the marketing tips from his presentation. You can listen to it online here.

The Sprocket Report

The Sprocket Report is published every other week with Internet marketing tips, tools and techniques. The archive features articles from 2011 up to the present. You are welcome to read how business owners are using technology to market themselves and apply those tips to your author business.


 

 

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