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Using Tech for Book Marketing

Kate Gingold from Sprocket WebsitesKate has been building websites with her husband Don since 1996 for all sorts of clients, including authors.

Kate regularly writes about online marketing for Sprocket Websites and provides tips and techniques for entrepreneurs and small-business owners. Since being an author today is not really different from being an entrepreneur with a small business, most of those tips are just as useful to authors.

Kate is an author herself. She writes books on local history, including the award-winning "Ruth by Lake and Prairie," a fictionalized account of the true story of Great Lake pioneering to the shores of Chicago and beyond to found Naperville, Illinois. 

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Ruth By Lake and Prairie

Author Tips and Tales

Kate Gingold Host
/ Categories: Brief History

New Naperville Area Schools in 1966



With Naperville’s population booming in the 1960’s, it soon became obvious that the current schools would not be sufficient for educating the children of all these new families.

In 1966, the city was educating 6,267 students, but they were already running out of room even though  several new schools and additions to older schools were being built. Voters okayed a $1,049,375 referendum to build Mill Street Elementary School which broke ground in 1966. Mill welcomed its first students in the fall of 1967 even though it wasn’t yet completed.
 
Mill Street School of course is named after Mill Street which in turn was named after Joseph Naper’s mill on the banks of the DuPage River. It was originally a saw mill to build the city Naper envisioned, but it was later a grist mill for grinding flour.

While the school took the Mill Street name, it was dedicated to Edna C. Wunder who was a student in Naperville as well as a teacher and principal. Her 45 year career started in 1896 when she was hired as a Naperville teacher for $35 per month. Later, she was principal at Naper Academy and Ellsworth school before retiring in 1941.

Local higher education also got a boost in 1966 with both College of DuPage and Waubonsee Community College launching that year.

Neither school held classes until 1967, but they were pulling together staff and resources that first year.

The Waubonsee name was chosen from 600 entries in a “name the school” contest. It means “early day” and was the name of a local Pottawatomie chief.

Rodney K. Berg was the first president of COD, overseeing the early years and the establishment of the Glen Ellyn campus. Before then, classes were held in various rented spaces and students had to run all over town to attend class. Which is why the COD mascot is a roadrunner!


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Authors Need Websites!

Do you need to get a domain name for your book or name?

Want a website to promote your books?

Get started now without blowing the budget at the SprocketStore.

Full disclosure:  Writing for Sprocket Websites is my day job, so if you have questions about digital marketing, I'm happy to help!

 

Marketing Author Interview

Following a presentation for In Print Professional Writers Group, Kate's husband (and publisher!) Don was interviewed by author Louise Brass for WBOM Radio. During the conversation, Don shared many of the marketing tips from his presentation. You can listen to it online here.

The Sprocket Report

The Sprocket Report is published every other week with Internet marketing tips, tools and techniques. The archive features articles from 2011 up to the present. You are welcome to read how business owners are using technology to market themselves and apply those tips to your author business.


 

 

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Kate will be happy to send you her brief Book Signing Checklist. Treat your book promotion like a business - because it is!

AND, since much of your efforts will be online, she'll also enroll you in her Sprocket Report, an email newsletter sent every other Tuesday, that includes 2 Internet Marketing tips and a post from a guest blogger on related business.

No worries! She won't use your email address for anything else, and you can unsubscribe from the newsletter anytime, but the checklist is yours to keep.

Any questions of Kate? Leave them in the message field and she'll get back to you ASAP.

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