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Naperville's First Last Fling
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Naperville's First Last Fling

The Barbershoppers float

We’ve been looking at what happened in Naperville 50 years ago in 1966. Yet another great local tradition that started in that year was summer’s Last Fling celebration.

 

Rick Motta, who owned a barbershop and was involved with the Chamber of Commerce, led the Chamber in organizing a community-wide parade and party, inspired by the movie “Picnic.”

 

After a parade complete with floats, they held a picnic with a few carnival-type activities in the parking lot at Centennial Beach. 

 

Motta headed the Chamber’s Last Fling committee for six years and helped the event grow into a four-day-long festival. 

 

The Chamber of Commerce passed the organization of the Last Fling on to the Jaycees in 1981 and they have been throwing Naperville’s end-of-summer party ever since. 

 

The Lions Club Float

Rick Motta still runs a barbershop in town and is still a member of the Chamber of Commerce. He was chosen to be the Grand Marshall of the 2015 Labor Day Parade in honor of his earlier service. 

 

Last Fling 2016 will be held from Friday, September 2 through Monday, September 5. This year’s Labor Day parade starts at 10:00am on September 2. 

 

The Grand Marshall chosen for 2015 is the Naperville Park District, which is also celebrating its 50th Anniversary this year. 

 

While the Fling has grown into a huge event, there are still many home-town activities to enjoy such as the Diaper Derby and the Spaghetti-eating contest. Check out their website for details and enjoy summer’s Last Fling!

Bev Frier accepts 1967 trophy for the Fabric Inn float from Rick Motta.

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Using Tech for Book Marketing

Don and Kate Gingold

 

Kate and husband Don have been building websites since 1996 for all sorts of clients, including authors.

As the Internet has evolved, producing books and marketing them has become much more complicated. Whether traditionally-published or self-published, authors today need to know their way around websites, blogging, social media and other online marketing tools.

Kate regularly writes about online marketing for Sprocket Websites and provides tips and techniques for entrepreneurs, small- to medium-business owners and not-for-profit directors. Since being an author today is not really different from being an entrepreneur with a small business, most of those tips are just as useful to authors.

Frequently Kate also writes about tips specific to authors, some of which are available here.

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The Sprocket Report is published every other week with Internet marketing tips, tools and techniques. The archive features articles from 2011 up to the present. You are welcome to read how business owners are using technology to market themselves and apply those tips to your author business.


 

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