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Naperville Parks -- The Riverwalk

The DuPage isn't a super impressive river. When the Napers arrived, a dam and pond was required to mill lumber and grain. Today, of course, Naperville is well-known for its beautiful and bustling Riverwalk.

Eventually, the mill pond dam was removed and the city grew. Too shallow for commercial transportation, land near the river attracted businesses that didn’t mind the threat of floods
such as storage lots, junkyards and gas stations. Mayor Emeritus Pradel remembers guys from his youth driving their cars into the river to wash them, a story commemorated in one of the Century Walk murals.

As the Naperville’s 150th anniversary approached, civic leaders took a fresh look at the river running through downtown. Inspired by the riverwalk in San Antonio, Texas, they wondered if building something like it here would bring shoppers back from the new mall that had opened on Route 59 in Aurora.

Fundraising started in 1980 and folks donated both money and in-kind materials. A timely slowdown in the economy prompted businesses to contribute skilled construction crews as well. Anniversary fervor provided even more hours of unskilled volunteer labor.

The banks of the river were cleaned of trash. The ground was cleared, graded and planted. Paths were marked out and bricks laid. Lighting, bridges and fountains were installed. The Free Speech Pavillion, right across from the library, was built on the foundation of an old gas station.

These first two blocks of the Riverwalk were officially presented to Naperville’s citizens during the 175th Anniversary celebrations in June of 1981. Since then, it has expanded west, east and south, giving folks 1.75 beautiful miles to stroll, run on and enjoy year round.

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Using Tech for Book Marketing

Don and Kate Gingold

 

Kate and husband Don have been building websites since 1996 for all sorts of clients, including authors.

As the Internet has evolved, producing books and marketing them has become much more complicated. Whether traditionally-published or self-published, authors today need to know their way around websites, blogging, social media and other online marketing tools.

Kate regularly writes about online marketing for Sprocket Websites and provides tips and techniques for entrepreneurs, small- to medium-business owners and not-for-profit directors. Since being an author today is not really different from being an entrepreneur with a small business, most of those tips are just as useful to authors.

Frequently Kate also writes about tips specific to authors, some of which are available here.

The Sprocket Report

The Sprocket Report is published every other week with Internet marketing tips, tools and techniques. The archive features articles from 2011 up to the present. You are welcome to read how business owners are using technology to market themselves and apply those tips to your author business.


 

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